1977 SAAB EMS Lot of (3) Genuine Vintage Ads ~ MSRP ,198 ~ FREE SHIPPING!

Description

1977 SAAB EMS Lot of (3) Genuine Vintage Ads ~ MSRP ,198 ~ FREE SHIPPING!
1977 SAAB EMS lot of (3) original vintage advertisements.
DESCRIPTION:
,032 Extra for an image? BMW vs. SAAB.
Maybe it's image that makes the BMW 320i cost ,032 more than the Saab EMS (,230
for BMW vs ,198 for Saab).
Fact is when you compare performance as
the American Testing Institute did in February 1977 you'll see that Saab was the
consistent winner.
Compare feature… and the fact is that for a base price that's ,032 less Saab gives you front wheel drive, 4 wheel disc brakes, fully adjustable, heated driver's seat, gas filled Bilstein shocks, aluminum alloy wheels and a leather covered steering wheel while BMW does not.
Compare comfort... Saab EMS gives you more leg, shoulder and head room in both front and rear than the BMW 320i.
Compare convenience... how about a rear seat that folds down giving you an area that's just about double the size of BMW's trunk!
Test drive a Saab at your nearest dealer and compare the facts for yourself.
THE COMMAND PERFORMANCE CAR
SAAB IMAGE  vs FACT
SAAB
1977
BMW
1977
WINS
SAAB EMS
WINS
BMW 320i
Price
,198*
,230*
Acceleration
0-60 MPH
✓
12.0 (SEC)
12.2 (SEC)
Time for 1/4 Mile
✓
18.10 (SEC)
18.19 (SEC)
Speed at 1/4 Mile
✓
75.2 (MPH)
74.2 (MPH)
Handling/Performance
Skid Pad
✓
.759(G)
.721 (G)
Double Lane Change (Time)
✓
2.36 (SEC)
2.43 (SEC)
Double Lane Change (Speed)
✓
69.3 (MPH)
67.3 (MPH)
Slalom 75' Spacing (Speed)
✓
45.8 (MPH)
44.4 (MPH)
Braking
60-0 Dry Brakes
✓
149.0 (FT)
156.0 (FT)
30-0 Dry Brakes
✓
41.0 (FT)
✓
38.0 (FT)
60-0 Wet Brakes
✓
162.0 (FT)
168.0 (FT)
30-0 Wet Brakes
✓
43.0 (FT)
45.0 (FT)
Fact — Although BMW has a well-deserved image as a super car, when the American Testing Institute matched a SAAB EMS against a BMW 320i in Feb. ’77, SAAB was the consistent winner.’ ’ Fact - The base price of that winning car is 32 less than the BMW 320i.
Fact — SAAB’s base price includes 4 wheel disc brakes, fully adjustable, heated driver’s seat, fold-down rear seat, aluminum alloy wheels, gas filled Bilstein shocks, leather-covered steering wheel, and front wheel drive, while BMW's does not.
Check the facts for yourself. Test drive a SAAB at your nearest dealer.
THE COMMAND PERFORMANCE CAR.
SAAB
THE EMS. DRIVE IT TO EXTREMES.
The Saab EMS sports sedan was built to be tested, every day if necessary. With a unique combination of features that work together to produce Saab’s balanced performance.
Features that make it especially controllable at high speeds. Even under adverse conditions.
Send the EMS into a curve, shift down on the 4 speed gear box, and its front wheel drive will pull you through, with the surefootedness of a mountain goat.
(Superior traction is, in fact, a fetish at Saab. So, of course, the EMS comes with large Pirelli CN 36 175/70 HR steel belted radial tires.)
Take the EMS out of that curve and into a tight turn, and it will respond instantaneously, with the superb road “feed back" that rack and pinion steering gives you.
Command the EMS to stop, and it will again and again, unhesitantly, without fade, because it has power-assisted disc brakes on all 4 wheels.
Demand that the EMS perform on twisting or bumpy roads, and it will obey, because it has Bilstein gas-filled shock absorbers.
Insist on horsepower, and you’ll get 115, more than any car in its class, from a fuel-injected 2 litre, overhead cam engine.
Approach the EMS with the skepticism of a Formula 1 aficionado, and you’ll be won over by the fast steering ratio. Aluminum alloy wheels. A tachometer. And a front air dam.
Then grip the small, thick, leather covered steering wheel, and take off. And don’t hold back, because this car can take it.
It was built with the idea that there’s a little competition driver in all of us.
THE COMMAND PERFORMANCE CAR.
The manufacturers suggested retail P.O.E. price for the Saab EMS, as shown above is 58 and includes dealer preparation. Taxes, title, destination charges and options are additional.
SPECIFICATIONS:
Black & White
Illustrated
Size -
Full Page - 8
inches x 11 inches -
20 cm x 28 cm
ALL SIZES ARE APPROXIMATE DUE TO CROPPING
Country - USA
Grading - Excellent
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All vintage ads are carefully packaged, shipped flat with rigid cardboard inserts, ziplock plastic bags and bubblewrap envelopes clearly marked
DO NOT BEND
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Over 1 MILLION vintage ads in stock. Please inquire if you're searching for a specific ad you cannot find anywhere. We may have it in stock or we may be able to find it for you!
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